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  • How to be a Content Writer?
CoursesContentWritingHow to be a Content Writer?
  • INTRODUCTION 0

    • Lecture1.1
      Welcome to Genesis! 05 min
  • TEAM POLICIES 2

    • Lecture2.1
      Structure of SEO Content Teams 05 min
    • Lecture2.2
      Roles and KPIs of SEO Content Teams 20 min
    • Lecture2.3
      What do we expect from you? 07 min
    • Lecture2.4
      Code of conduct 10 min
  • TOOLS AND SERVICES FOR WORK 8

    • Lecture3.1
      Slack 05 min
    • Lecture3.2
      Trello 10 min
    • Lecture3.3
      CMS (Content Management System) 25 min
    • Lecture3.4
      LastPass 03 min
    • Lecture3.5
      Grammarly 05 min
    • Lecture3.6
      Copyscape 05 min
    • Lecture3.7
      Simple SEO Tools 10 min
    • Lecture3.8
      Canva 03 min
  • TEAM WORKFLOWS 4

    • Lecture4.1
      Team workflows 25 min
    • Lecture4.2
      Content strategy, editorial calendar and deadlines 07 min
    • Lecture4.3
      Assessment, scoring, rewards and penalties 15 min
    • Lecture4.4
      Accounting periods and payouts 05 min
  • SEO CONTENT CREATION 16

    • Lecture5.1
      Foreword for Writers 07 min
    • Lecture5.2
      Get your assignment 10 min
    • Lecture5.3
      Locate the primary keyword 05 min
    • Lecture5.4
      Understand the searcher intent 07 min
    • Lecture5.5
      Choose the article format 30 min
    • Lecture5.6
      Write an article 20 min
    • Lecture5.7
      Use the primary keyword 05 min
    • Lecture5.8
      Use secondary (supplementary) keywords 15 min
    • Lecture5.9
      Check the keyword density 30 min
    • Lecture5.10
      Use nice visuals 25 min
    • Lecture5.11
      Check your facts for reliability and credibility 30 min
    • Lecture5.12
      Check for plagiarism to avoid copyright issues 45 min
    • Lecture5.13
      Use outbound links 20 min
    • Lecture5.14
      Upload and format your article 30 min
    • Lecture5.15
      Double-check everything to avoid revisions 30 min
    • Lecture5.16
      Submit your article 05 min
    • Lecture5.17
      Revise your article (optional) 05 min
  • FINAL WORDS 0

    • Lecture6.1
      Frequently Asked Questions 15 min
    • Lecture6.2
      Your first steps 05 min

    What do we expect from you?

    Expectations:

    As a Writer, you are expected to produce content in accordance with all content requirements of the project. You are supposed to understand the basics of SEO and web content production, be really proficient in on-page SEO optimization and have a good command of the English language. Simply speaking, an SEO content writer on our team must know what to write and how to write it in order to reach top positions for given keywords.

     

    Duties:

    • Implementing various elements of our SEO content strategy by means of writing new SEO-friendly articles for our websites (including basic keyword research, writing proper page titles, meta descriptions, h1s, alts, anchor text, etc.);
    • Selecting and creating additional visual materials to enhance engagement on our websites (e.g. images, videos, social media embeds etc.);
    • Uploading and formatting articles using our Content Management Systems;
    • Ensuring all-round consistency and maintaining high quality according to in-house guidelines;
    • Revising articles as per the editors’ instructions;
    • Suggesting innovations and new approaches to content writing;
    • Constant improvement of writing and SEO skills;
    • Adhering to the set deadlines;

     

    KPIs:

    • Content quality in all aspects and according to all requirements of the project;
    • Timely completion of tasks;
    Prev Roles and KPIs of SEO Content Teams
    Next Code of conduct

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