-
INTRODUCTION 0
-
Welcome to Genesis! 05 minLecture1.1
-
-
TEAM POLICIES 2
-
Structure of SEO Content Teams 05 minLecture2.1
-
Roles and KPIs of SEO Content Teams 20 minLecture2.2
-
What do we expect from you? 07 minLecture2.3
-
Code of conduct 10 minLecture2.4
-
-
TOOLS AND SERVICES FOR WORK 8
-
Slack 05 minLecture3.1
-
Trello 10 minLecture3.2
-
CMS (Content Management System) 25 minLecture3.3
-
LastPass 03 minLecture3.4
-
Grammarly 05 minLecture3.5
-
Copyscape 05 minLecture3.6
-
Simple SEO Tools 10 minLecture3.7
-
Canva 03 minLecture3.8
-
-
TEAM WORKFLOWS 4
-
Team workflows 25 minLecture4.1
-
Content strategy, editorial calendar and deadlines 07 minLecture4.2
-
Assessment, scoring, rewards and penalties 15 minLecture4.3
-
Accounting periods and payouts 05 minLecture4.4
-
-
SEO CONTENT CREATION 16
-
Foreword for Writers 07 minLecture5.1
-
Get your assignment 10 minLecture5.2
-
Locate the primary keyword 05 minLecture5.3
-
Understand the searcher intent 07 minLecture5.4
-
Choose the article format 30 minLecture5.5
-
Write an article 20 minLecture5.6
-
Use the primary keyword 05 minLecture5.7
-
Use secondary (supplementary) keywords 15 minLecture5.8
-
Check the keyword density 30 minLecture5.9
-
Use nice visuals 25 minLecture5.10
-
Check your facts for reliability and credibility 30 minLecture5.11
-
Check for plagiarism to avoid copyright issues 45 minLecture5.12
-
Use outbound links 20 minLecture5.13
-
Upload and format your article 30 minLecture5.14
-
Double-check everything to avoid revisions 30 minLecture5.15
-
Submit your article 05 minLecture5.16
-
Revise your article (optional) 05 minLecture5.17
-
-
FINAL WORDS 0
-
Frequently Asked Questions 15 minLecture6.1
-
Your first steps 05 minLecture6.2
-
Your first steps
- Accept invitations to Slack and Trello from your Project Manager
- Introduce yourself to the Team on Slack
- Contact the Content Strategist and the Managing Editor of your Team
- Get your first assignment from the Content Strategist on Trello
- Write your first article according to the requirements
- Submit it for assessment to the Managing Editor in the form of a .doc/.docx file on Trello
- Get the Managing Editor’s approval and contact the Project Manager on Slack
- Get access to the backend CMS from the Project Manager
- Upload your first article to the backend CMS, attach the backend link to the task card on Trello and resubmit the task card to the Managing Editor
- Start requesting more tasks on a regular basis
Welcome to the Team and good luck!