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INTRODUCTION 0
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Welcome to Genesis! 05 minLecture1.1
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TEAM POLICIES 4
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Structure of SEO Content Teams 05 minLecture2.1
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Roles and KPIs of SEO Content Teams 20 minLecture2.2
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What do we expect from you? 07 minLecture2.3
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Code of conduct 10 minLecture2.4
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TOOLS AND SERVICES FOR WORK 8
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Slack 05 minLecture3.1
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Trello 10 minLecture3.2
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CMS (Content Management System) 25 minLecture3.3
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LastPass 03 minLecture3.4
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Grammarly 05 minLecture3.5
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Copyscape 05 minLecture3.6
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Simple SEO Tools 10 minLecture3.7
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Canva 03 minLecture3.8
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TEAM WORKFLOWS 4
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Team workflows 25 minLecture4.1
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Content strategy, editorial calendar and deadlines 07 minLecture4.2
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Assessment, scoring, rewards and penalties 15 minLecture4.3
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Accounting periods and payouts 05 minLecture4.4
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CONTENT ASSESSMENT 6
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Assessment stage workflows on Trello 03 minLecture5.1
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Overview of the assessment process 02 minLecture5.2
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Assessment of Information 15 minLecture5.3
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Assessment of Presentation 20 minLecture5.4
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Assessment of Search Engine Optimization (SEO) 05 minLecture5.5
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Possible scenariosLecture5.6
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OTHER RESPONSIBILITIES 2
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Mentorship, communication and conflict management 05 minLecture6.1
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Monthly feedback about Writers’ performance 03 minLecture6.2
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FINAL WORDS 1
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Your First Steps 01 minLecture7.1
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